Q1: Once or twice a week is ideal. It helps maintain a healthy scalp and keeps hair oils balanced.

Q2: Getting rid of them completely is tricky, especially if they have travelled further up the hair. We recommend our keratin hair solution, using some hydrating products or having a hair cut.
Unfortunately prevention is better than a cure in this case. Use the right shampoo/conditioner/hair mask for your hair, always use a heat protection product when using heated tools (including a hair dryer!) be careful when pulling out hair accessories and hair bands, and never ever use a brush on wet hair. Only use a comb or a specifically designed wet-brush. 

Q3: The number one colouring mistake that we see is using box colour. I know, I know, we would say this because we are a hair salon - but honestly, with the amount of hair we have seen ruined and have had to fix /nurse back to health, it just isn't worth it. The second mistake we always see is someone with a tone that is wrong for them. Anyone can ask to be a red head, but is the level of red the right one for their skin tone? Is is right for the amount of times they wash their hair? Is is right for the amount of hair growth they achieve? Is it right for the clothing tones they wear?